Challenge 1: The Rebrand
- Task: Choose a local business or school club. Research their current brand and audience. Develop a new logo, slogan, and a proposal for one new promotional tactic (e.g., a flyer, a social media campaign).
- Makerspace Tools: Graphic design software (Canva, Adobe Express), vinyl cutter for logo stickers or sign mock-up.
Challenge 2: The Product Launch
- Task: Invent a new product that solves a problem for students. Create a complete brand identity for it: a name, logo, user persona, and packaging mock-up.
- Makerspace Tools: vinyl cutter for packaging labels, camera/tripod for "product photos."
Challenge 3: Market the Makerspace
- Task: Develop a marketing campaign to get more students to use the STEM trailer. Who is your audience (e.g., students who like art, students who like building)? Create materials to reach them.
- Makerspace Tools: All tools available! Create posters, a short promotional video, social media content.
Challenge 4: The Personal Brand
- Task: Students create a personal brand for themselves. This is great for building a portfolio for college or job applications.
- Makerspace Tools: Create a personal logo, design a business card, or use a vinyl cutter to put their logo on a notebook or portfolio cover.